World Usability Day 2009

November 12, 2009

Thursday Nov 12th is World Usability Day 2009. It is an annual event highlighting the true importance of good design that leads to efficient and enjoyable everyday products and services. Usability Professional Association (UPA) is behind that celebration. If you are interested, find an event in your city.


Dogbert Focus on Bad Experience

September 30, 2009

I like how Dogbert desperately tries to create a bad experience for his customers. First, he wants to make products’ pricing confusing which will annoy customers or even trick their judgment. I have read a clever article about how supermarkets manipulate customer’s perception. What Dogbert is describing is quite similar to what supermarkets do. Second, [...]


Auckland, New Zealand

June 19, 2009

I’m glad to start my new blog about human factors engineering and user-centered design. I decided to share my thought about bad and good experience that I had. I’ll blog about conferences, books, research and few other things related to bad or good design and worth talking about. By the way, if you had a [...]