How Usable is YOUR World?

As an airline company, how would you enhance the flight experience of your customers? Remember, the airline industry is generally risk averse and require a lot of capital to run. I attended a breakfast conference where Hudson Smales (Air New Zealand) and Shailesh Manga (Optimal Usability) talked about the process they went thru to deliver [...]

I went to a breakfast conference last Thursday morning (Nov 26th, 2009) given by Trent Mankelow. Guess what was his conference’s title? –> How to create banking and insurance websites that don’t suck. It was nicely presented with relevant examples. I truly agree with his following 4 reasons why so many financial services websites suck: [...]