Frank the Foreign Currency Trader vs Ted The Tourist – Great UX

September 22, 2010

I love seeing an application that caters for two personas like the xe.com iPhone app. Ted The Tourist lives in New Zealand but he is planning a trip to Australia, so he checks the currencies once a week until he buys Australian dollars before leaving.  What he needs to know is the value with a [...]

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Flickr Group – Great User Experience

August 25, 2010

Hey, I just started a flickr group about Great user experience! While working in the usability field, we are often talking about bad and great user experience. I have found several Flickr groups about bad design/bad experience but I haven’t found one that lists great design/great user experience. So here is one.

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How To Sell UX (User Experience)

August 8, 2010

Have you heard about Daniel Szuc? I had the chance to attend one of his recent talk, here in Wellington. Topic: Sell UX I simply loved his talk; I smiled several times We are all working in different organizational cultures and it’s important to know in which one you are working to better understand how [...]

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Simplest Registration Form…

July 18, 2010

That’s the way to go! Nobody likes to fill forms. What do you really need to register on a website, sometimes corporations ask you to fill forms longer than a Tax Return; what about a corporation that only ask for your email. One of the good practices of designing forms is to reduce the amount [...]

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Wine Label – Good Experience

June 13, 2010

Have you ever bought a good bottle of wine and wanted to keep the name to buy that one again in the future? You can write the name down, add a note to your iPhone or BlackBerry or, like my parents were doing several years ago, immerse the bottle for a while and then take [...]

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Exxon Gas Pump – Bad Design

June 20, 2009

Once I was on a road trip to Boston (USA), I went to a gas station and I was stupefied by the gas pump bad interface. Selecting your gas should be an easy task but I wasn’t the only one who made an error. Let’s say that you are in front of the following gas [...]

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